UKZN InQubate helps Budding Entrepreneurs STEPUP!General

Ms Zuzana Kolesarova and Dr Rudi Kimmie discussing UKZN InQubate’s STEPUP programme with budding entrepreneurial students at the Pietermaritzburg, Howard College and Westville campuses Career Fairs.Ms Zuzana Kolesarova and Dr Rudi Kimmie discussing UKZN InQubate’s STEPUP programme with budding entrepreneurial students at the Pietermaritzburg, Howard College and Westville campuses Career Fairs.

The future is young, sassy, streetwise and hungry for student entrepreneurs!

This was the overwhelming impression at the recent Career Fairs held on UKZN’s Pietermaritzburg, Westville and Howard College campuses, which attracted hundreds of prospective employees, budding entrepreneurs and emerging business leaders who visited the University.

The events were ideal opportunities for UKZN’s InQubate Office to roll out its Student Entrepreneurship and Upliftment Project (STEPUP) and present its brand and activities to the student entrepreneur market.

Judging from the enthusiastic responses, entrepreneurship is the new reality and will become the chief catalyst to kickstart South Africa’s economic growth if the significant, but latent talents of students are leveraged. 

Students recognise the difficulties of finding employment and are keen to get skills and guidance to venture into entrepreneurship as a means of providing employment for themselves and others.

 Interaction at the Fairs revealed that relatively large numbers of young entrepreneurs are already involved in commercial activities on or off campus.

* UKZN InQubate, through its skills development programme - STEPUP - and its networking activities such as the ‘Mind to Market’ initiative, is making a concerted effort to promote entrepreneurship as a viable and essential offering at UKZN. By contributing towards an enabling environment and partnering with skilled business practitioners and entrepreneurs, InQubate’s STEPUP aims to grow the next generation of business leaders who can positively impact South Africa’s social and economic development.

Suvina Singh